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Why He Paused His Career to Build Yours: A Conversation with Da Fatal Family’s Records CEO

In this powerful interview, I sit down with a creative peer & Colleague, the CEO & Founder of Da Fatal Family Records, to explore why he put his own music career on hold to build a platform that empowers artists and creatives. Learn how sacrifice, vision, and leadership shaped a company rooted in legacy and service over ego.

Written by Maya Rivers, Journalist & Blogger for Da Fatal Family Records.

5/11/20252 min read

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Maison Kitsune product label
Maison Kitsune product label

The Vision Behind Da Fatal Family Records

Recently, I had the opportunity to sit down for an honest and insightful conversation with the CEO and founder of Da Fatal Family Records, Elijah Fatal, aka Music Artist FATAL BOOK. As we dove deep into his story, it became clear that his journey is about creating a lasting legacy that speaks to the heart of the music industry.

Sacrifice and Selflessness in Leadership

One of the most striking aspects of our discussion, was the sacrifices he made to build something meaningful for others. Pausing his own music career was no easy feat; it required a level of selflessness that many aspiring leaders overlook. He highlighted that true leadership is about putting the needs of others first, emphasizing that building a platform for creatives is much more rewarding than personal fame.

The Gaps Creatives Face Today

Our conversation also touched on the gaps that many artists and creatives face within the industry. It's a challenging landscape filled with barriers that can stifle creativity and hinder growth. He passionately discussed the importance of mentorship and community, noting how pivotal these elements are in helping artists navigate their journeys. His mission is clear: to empower the next generation of musicians and creatives through education and support.

Throughout the talk, I found myself feeling inspired and introspective. His insights sparked a realization about the responsibility creatives have in shaping the future of our culture. As I listened, I understood that this isn’t just about building a brand—it's about forging a kingdom where artists can thrive. With each story and lesson shared, I felt a growing appreciation for the beauty of collaboration and its role in securing a lasting legacy.

Ultimately, his vision for Da Fatal Family Records encapsulates more than just a record label; it represents a movement towards fostering talent, innovation, and artistic freedom. If you’ve ever wondered about the real dynamics of leadership in creative industries, this conversation was a treasure trove of wisdom. It reminded me that in the quest for success, focusing on the impact we can make on others is the cornerstone of genuine progress.

In Conclusion

In this conclusion of our discussion, I left inspired by the thought that building a legacy isn't about making music or creating a successful business—it's about the stories we leave behind and the lives we touch along the way. Whether you’re an aspiring artist, an established musician, or simply a fan of the industry, I encourage you to reflect on what legacy means to you. Consider how you can contribute to the kingdom we all share and the ways you can support those around you in their journeys. Together, we can make an impact that resonates for generations to come.


Click here to visit the Music Artist’s Company website. From here, you can explore the menu to find FATAL BOOK’s social media, his Spotify profile, and purchase his creative products directly from the company Marketplace! Plus, enjoy $10 off any order over $30!


Written by Maya Rivers, Journalist & Blogger for Da Fatal Family Records.

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